Our Story

Hi there, I'm Jade, the heart and soul behind Eltah Lane!

I am a mum to two beautiful girls, Tahlee and Elly, who inspired me to create this little brand - 'Eltah' Lane. I’ve always been drawn to creating meaningful pieces that tell a story and become treasured keepsakes and now i get to share that with all of you.

Living on my partner's family farm with him and our two children, I’ve nurtured my entrepreneurial spirit, finding joy in turning thoughtful ideas into tangible pieces. Each item at Eltah Lane is carefully designed and crafted with love, transforming soft knits and fabrics into gifts that can be cherished today and remembered forever.

From personalised keepsakes to beautifully curated gift hampers, every piece is chosen and arranged with care to celebrate milestones, mark special moments, and create lasting memories. Our creations aren’t just products - they’re memories, milestones, and heirlooms in the making.

I believe in slow, purposeful creation, in celebrating childhood, and in adding a little magic to everyday moments.

Thank you for supporting this dream and allowing me to share a piece of my world with yours.